Fashion Nova

Led the migration from Shopify Liquid to a headless Hydrogen architecture, building prototypes and making strategic framework decisions with the CTO

Roles

Tech Lead Senior Software Engineer

Technologies

TypeScript React 18 Remix Hydrogen Shopify Oxygen Next.js Jenkins React Native Web AWS

Fashion Nova

At Fashion Nova, I led the engineering effort to migrate their e-commerce platform from a traditional Shopify Liquid storefront to a modern headless architecture using Shopify Hydrogen. This involved evaluating competing frameworks, building production-quality prototypes, and making strategic technology decisions alongside the CTO.

Technical Leadership

  • Led the migration initiative from Shopify Liquid to Hydrogen, establishing architecture patterns and development workflows for the team

  • Built and presented production-quality prototypes comparing Next.js and Hydrogen to VPs and stakeholders, with detailed analysis of performance tradeoffs and cloud hosting cost estimates

  • Worked directly with the CTO to evaluate framework decisions, weighing developer experience, scalability, and long-term maintenance considerations

  • Cross-Team Collaboration

  • Coordinated with mobile app engineers to ensure feature alignment between web and native platforms during the migration

  • Collaborated on migrating an existing React Native application to react-native-web, preparing for a unified codebase across web and mobile

  • Infrastructure & DevOps

  • Designed and implemented Jenkins automation for creating staging environments, streamlining deployment and enabling faster QA cycles

  • Established CI/CD patterns that improved early bug detection and production release quality
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